About Us

SHEIN is an international B2C fast fashion e-commerce company. The company mainly focuses on women's wear, but it also offers men's apparel, children's clothes, accessories, shoes, bags and other fashion items. SHEIN mainly targets Europe, America, Australia, and the Middle East along with other consumer markets. The brand was founded in 2012, and since then it has upheld the philosophy that "everyone can enjoy the beauty of fashion." Its business covers more than 150 countries and territories around the world.

Our Mission

SHEIN prides itself on offering on-trend styles catering to both young women and teens, that won’t break the bank. SHEIN adheres to the concept that "everyone can enjoy the beauty of fashion." SHEIN is able to stay on top of the latest fashion trends from around the globe while rapidly bringing these styles to market. So whether you're searching for boho dresses and graphic tees or patterned blouses and chic swimwear, SHEIN is the ultimate one-stop-shop for the modern yet economical fashionista. It aims to promptly offer stylish quality products at appealing prices to every user in the world.
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